Your website content is the key to establishing a relationship with your customers. It defines for them who you are, what you do, why you do it, how you do it differently than anyone else. Not only should it be clear and to the point, it should provide value to your customers. The strength of your website content will in large part be responsible for attracting visitors to your website as well as engaging them once they arrive.
There are different content types, each with a different purpose. Blog posts are great for creating controversy or starting debates. But you’ll want to use feature articles and Link bait to establish yourself as an expert in your field and promote your website as a valuable resource. These are the typical types of content you could expect to need for your website.
* Blog posts or Ghost Blogging
* E-newsletter Content
* Feature Article Writing
* Frequently Asked Questions
* Link Bait Article Writing
* Press Release Writing and Distribution